REBELLION
FOR EVERYDAY LIFE.
EMBRACECHAOS
Clothing for the overthinkers,
rule-breakers and daydreamers.
Made in Cape Town. Worn everywhere.
01 / SHOP
SAME MESSAGE.DIFFERENT SHAPE.
Our current collection: FUCKED.
Limited designs. Fucked three ways, maybe four.
Next collection: existentially uncertain.
The easiest one to wear. The least interested in making a scene about it.
Close-fitting, cropped and slightly more confrontational.
Boxy, cropped and intentionally oversized.
COMING SOONSame message. More insulation. On its way.
02 / THE POINT
NOT STREETWEAR.NOT NOT STREETWEAR.
Chaotic Neutral started with a realization:
Most of us are making it up as we go.
The jobs.
The relationships.
The identities.
The five-year plans…
So we made clothes for that.
Not uniforms. We don't want to simply belong.
Not merch for a movement. Don't over complicate it.
We want good quality clothes, carrying thoughts we probably shouldn't say out loud.
03 / PHILOSOPHY
LESS,BUT BETTER.
We are not interested in producing endless collections just because the internet requires something new every Thursday.
Good fabric.
Good construction.
Sustainable and local production.
Ideas worth printing.
Clothes worth wearing repeatedly.
That's enough.
A
HEAVY COTTON
Substantial enough to survive both washing machines and emotional instability.
B
BLACK ONLY
You have other colours. Probably.
(See Johnny Cash: “Man in Black”)
C
MADE IN CAPE TOWN
Designed and produced locally.
D
SMALL RUNS
Made deliberately. When something is gone, we may make more.
We may not. Why not.
04 / ORIGIN
BORN AT THE BOTTOM OF AFRICA
MADE INCAPE TOWN.
Between a mountain, an ocean and an alarming number of people working from cafés.
Chaotic Neutral is designed in Cape Town and produced locally in small runs.
Because where something comes from matters.
And because outsourcing everything to somewhere cheaper would make the manifesto slightly embarrassing.
EXISTENTIALUNCERTAINTY.
SAME DISORDER. DIFFERENT DAY. — CHAOTIC NEUTRAL, CAPE TOWN
05 / BORING BUT IMPORTANT
SHIPS FROM CAPE TOWN
South African orders are dispatched locally.
Tracking details are sent once your order is on its way.